As we’ve mentioned time and time again, visual content is crucial to your marketing strategy. With that in mind, it only makes sense that Instagram is a vital tool for reaching a larger audience and maintaining a strong reputation online. In addition to the rise in necessity of visual content, you should also consider that more and more people are starting to rely solely on their smart phones and other mobile devices to access the internet.
As the world of social media continues to shift from desktop to mobile, the potential for Instagram will only grow. If you’re unsure of where to begin, the infographic below provides some helpful facts and figures. If you have any questions or would like to get started, contact our team to schedule a consultation.
Source: Kissmetrics