If you haven’t noticed by now, 2016 is most certainly the year of video! As communicators and business owners, it’s important that you take note of the upcoming trends in the many facets of marketing. Video is taking the world by storm and it’s becoming hard to ignore. We’ve said it before and we’ll say it again: it’s going to take much more than an active Facebook page to really stand out in the competitive nature of social media.
The infographic below highlights some of the most important video marketing trends of 2016, all of which are crucial to take note of. As we mentioned before, Facebook video views have skyrocketed in the last year. With video’s ever-growing popularity in mind, it only makes sense to explore your options and begin implementing these trends in your marketing strategy.