We’ve spoken about mobile marketing in the past, but we just can’t emphasize its importance enough. If you’re new here, you’re probably wondering, “What is mobile marketing? What is so different about this strategy?” For starters, mobile marketing is promotional activity designed for delivery to phones and other devices. We are beginning to see more people on their phones rather than computers, and this is especially true for millennials.
Mobile commerce made up a staggering 34% of all eCommerce global transactions last year, and that number is expectected to double this year! This fact alone shows why mobile marketing is the key to future successes. In this infographic, courtesy of Website Builder, you’ll find facts like desktop vs. mobile comparisons, niches that work best, mobile marketing techniques, and more.