The Rise of the Story Format [Infographic]

First introduced by Snapchat in 2013, the story format has truly been a game changer for individuals and social savvy businesses alike. If you’ve spent any time on Instagram or Snapchat, you have probably already noticed the popularity around it. Brands, public...

Should You Advertise With Yelp?

There are several ways to advertise your business online. Facebook, Google, and Yelp continue to develop cutting edge ways to deliver your ads to tailored audiences, yet the method that produces the best results largely depends on each individual business. Yelp Ads...

16 SEO FAQs We Still Struggle With [Infographic]

As the importance of web presence becomes more and more prevalent, companies large and small are relying on SEO to boost brand awareness and stay on top of competition. This practice improves search engine rankings and helps make your website more user-friendly,...

Should You Hire An SEO Expert?

SEO (or search engine optimization) took the internet by storm over a decade ago, changing the way writers wrote copy and focusing on keywords above all. Since then, the game has changed – the quality of your content is more important than the keyword count. But, does...