3 Signs You Need Google Ads Help

Photo courtesy of Pexels under Creative Commons 0 license Google’s products and tools are invaluable in the marketing world, and Google Adscan be a powerful strategy for reaching your target audience. However, this tool can be challenging to work with if you’re...

Why Organic Search Optimization Is Essential

Paid advertising has gained popularity for its ability to quickly capture the attention of new customers, but organic search remains the most effective way to draw interested customers to your site. Optimizing your page to receive organic traffic is a must in a...

The 5 Keys to Digital Marketing

Once upon a time, advertising was different – in the olden days of the 1980s, we walked uphill both ways through blizzards just to look at billboards. Now, in modern times, full-print ads, TV commercials, and radio spots no longer dominate. As a business owner, you’re...

7 Tricks to a Solid Brand Identity

Brand identity is all about how a consumer perceives you. It involves a few different components, elements like logos, taglines, and the personality you emit. It’s created to convey a message, the value of a company, and what it can do for its customers. Brand...

How to Design the Perfect Logo [Infographic]

While the quality of your product or services certainly plays a part in attracting customers, visual marketing is a crucial component for establishing your identity and reputation! A logo is more than just an attractive graphic; it’s essentially the face of your...