SEO for 2014

In 2014, having quality content that is useful to a search engine user is key. In the past year, the Google Hummingbird algorithm was released and this overhaul of the search system has made a searcher’s intent the focus. This means that rather than relying on links...
Boost Your Google+ Search Rankings

Boost Your Google+ Search Rankings

Google+ is more than a social media platform; it can also be a useful tool in increasing your search rankings. The first link posted onto a Google+ page provides link equity to the website that is being shared. This is called a DoFollow link. DoFollow links make up a...

Google’s Hummingbird Algorithm Changing SEO

In August, Google quietly launched its new “Hummingbird” search algorithm. This overhaul of the search system is the first dramatic change since 2001 as it completely replaces the existing algorithm. Hummingbird has increased accuracy and speed in search results. It...

Google Hashtags

Hashtags have been widely used on many social platforms as they allow users to join conversations on a particular topic. In May, Google+ was the latest social media player to introduce hashtags. Recently, Google has announced that their search engine will feature...

Google Glass and Social Media

Google Glass, simply by virtue of its name, is intriguing. But what is it? What will it do for you? Google Glass looks similar to a pair of glasses, but is a resource comparable to a smartphone. Sergey Brin, who is part of the team that founded Google, explains that...