The ROI of Social Media [Infographic]

Social media marketing has become a huge industry and professionals spend a lot of time and money strategizing, posting, planning, promoting, and more for their clients. With all the work that goes into this, one should understand what is actually coming out of these...

Using the LinkedIn Header Image Feature

Also known as Hero Images, LinkedIn had previously allowed their premium account holders to use larger header images and are now working to release this feature to all users.  Utilizing this header image feature allows business pages to further their branding strategy...

Surprising Facts about Content Marketing

Inspired by a great article on 10 Shocking Facts About Content Marketing Today, we wanted to repost this information for our own readers.  But first, let’s make sure we understand what is meant by the term “Content Marketing.”  Content Marketing is simply using...