What You MUST Know about Yelp

Yelp is a major problem for many small business owners, and consequently, a complete pain in my butt. Don’t get me wrong, Yelp is great in that it obviously helps users search and find service-based businesses that meet their standard of quality. I check it all the...

Why Social Media is a Must

I’ll admit it, social media isn’t necessary for EVERY business (like your gynecologist’s office), but it is vital to most. Companies used to spend tons of money on print advertising-snail mail campaigns, coupons, ad spots in mainstream media, etc....