by Marissa K | Nov 10, 2023 | Instagram
The holiday season is a great time to ensure that your Instagram shop is in tip top shape. Collections are curated assortments that enable businesses to showcase recommended products in various categories and themes, providing a personalized touch to customer...
by sunnysideadmin | Jun 14, 2023 | Instagram
When it comes to online commerce, Instagram is a major player. In fact, 35% of the platform’s users will make a purchase through the app at some point in 2023. This makes it a marketing must-do for small businesses. So, how do you make sure your Instagram presence...
by Marissa K | May 18, 2022 | Instagram
Behind the scenes content is extremely powerful on social media, and especially on Instagram. People love to see what goes into making a product or service! Sharing the real, human side of your brand allows people to truly connect with your product. It’s so easy...
by Marissa K | Apr 6, 2022 | Instagram
Since the concept of influencer marketing was first introduced to the social media sphere years ago, a lot has changed. What was once a hot, new marketing strategy for businesses to gain the attention of large targeted audiences is now considered a necessity for many....
by Marissa K | Jan 26, 2022 | Instagram
First impressions matter. This is especially true on hyper-competitive platforms like Instagram, where good content is plentiful and immediately accessible. Your potential customers use social media to find products they can trust and identify with, so it’s...
by sunnysideadmin | Dec 29, 2021 | Instagram
If you aren’t familiar with Reels, it’s the TikTok-esque vertical video format available on Instagram. Since its launch, many marketers (ourselves included) have grown to love the format and seen the power of utilizing it for branding. From entertaining...
