If you’re looking for ways to improve your marketing strategy going into the holidays and the new year, focusing on the visual aspect is an excellent start! With higher expectations from consumers on inclusivity, transparency, and environmental consciousness, industry experts are expecting these changes reflected in graphic design and overall branding in 2022.
In addition to political messaging and inclusivity, we’ve seen a rise in popularity for corporate memes and graphics with shock value. Specifically, branded tweets with a sassy and unexpected message are more likely to catch a viewer’s eye and receive engagements. Check out the infographic below for graphic design trends expected in 2022.