As the largest professional social media network out there, LinkedIn is an important tool for maintaining your online presence. However, this goes beyond just having an account; you need to fine tune your profile to effectively stand out above your competition. Going the extra mile is important with regards to your LinkedIn profile.
When your clients and potential customers type your name into a search engine, they will probably find your website. However, an all-star LinkedIn profile will also show up in the results, which boosts your personal brand that much more. The infographic below, courtesy of TopDog, will show you how to create the most effective and search-optimized LinkedIn profile.
