Video marketing is all the rage for businesses large and small, and for a good reason! Video content is more popular than plain text with the average internet browser, online shopper, email subscriber, and everyone in between. The very mention of video can even get your emails opened at a higher rate, so it’s safe to say that it’s a powerful form of marketing that business owners shouldn’t ignore.
Still not convinced? The numbers don’t lie! A whopping 74% of internet traffic is video, and that percentage is expected to jump to 80 by 2019. In addition to that staggering statistic, wrap your head around this number: 500 million people watch videos every day. In this infographic by DepositPhotos, learn all about the state of video marketing in 2018 and why you should incorporate it into your strategy.