From massive companies to smaller firms, it seems like everyone and their mother has their eye on video marketing! Of course, it’s not without reason–time and time again, experts have found that video content reigns supreme in the digital marketing world. Unfortunately, that means there is a lot of competition out there. In order to create a successful video marketing campaign, you’re going to have to be smart and mindful.

What exactly makes a video ad succesful? While there are many factors and every brand is different, there are a few trends that seem to apply for everyone. In the infographic below, Animatron shares key data from a recent study that shows exactly what makes a video ad successful. If you’re ready to pump up your digital marketing strategy, driving engagements and leads, contact us today.

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