If your marketing campaign is not getting the results you had hoped for, it might be time to explore new and creative visual design options. Visual content is vital for capturing the attention of your audience and can make or break your marketing strategy. With more visual platforms taking center stage, it’s clear that images and videos are the way of the future.
There are numerous facts and figures that show just how effective visual content is. Perhaps the most telling is how quickly our brains process information that is presented visually–it takes approximately 1/10th of a second to process an image and up to 1 minute to process 200-250 words. Additionally, visual content has been proven to impact the viewers’ mood, which can in turn affect purchase intent. If you’re still on the fence about why visual marketing is so important to perfect, check out this infographic from Red Website Design.
