Winter is right around the corner, so it’s time to start planning your 2020 holiday campaign! If you’re looking for a way to step up your strategy, video is the way to go; it continues to be one of the most engaging content forms on social media. Last holiday season, Animoto found video to be the most helpful way consumers learned about a product.
There are so many ways to get creative and incorporate video into your holiday campaign strategy. For example, companies can create a how-to videos for their special holiday offerings. Simple seasonal animations can also be an easy, quick way to introduce video content. No matter how you make it work for your brand, creativity is key! In this infographic, courtesy of Social Media Today, find a checklist for adding video to your holiday marketing strategy.
