by sunnysideadmin | Sep 14, 2016 | Pinterest
The photo and idea-sharing platform, Pinterest, has recently launched promoted video pins in order to stay relevant in the eyes of businesses that have joined in social media’s shift towards video marketing. While the platform’s video ads are only available to...
by sunnysideadmin | Sep 7, 2016 | Facebook
Facebook advertising is extensive, to say the least. The countless targeting options may seem overwhelming if you don’t know exactly what you’re looking at, but learning to navigate them is crucial. As we’ve mentioned many times before, reaching the...
by sunnysideadmin | Aug 31, 2016 | Instagram
We’ve already covered how big brands are using Snapchat to increase consumer loyalty and trust, but what if we told you that Instagram is now vying for the title of video story king? The photo sharing service has implemented a new featured called Instagram Stories,...
by sunnysideadmin | Aug 24, 2016 | Marketing
If you’re on the internet or send text messages regularly, you’ve probably noticed that emojis are incredibly popular among people, young and old. Ever since Apple’s decision to add emoji support to the iPhone in 2011, these little faces and symbols...
by sunnysideadmin | Aug 17, 2016 | Facebook
Reaching the right demographic at the right time is a crucial part of running ads. Custom Facebook audiences allow you to do just that, as long as you know the tips and tricks for optimizing your reach. To determine who your best audience may be, you must first ask...