by sunnysideadmin | Nov 8, 2017 | Marketing
Holiday-related sales in the United States are expected to surpass $923 billion in 2017, up 3% from last season. Yes, that’s billion. Needless to say, this time of year can be quite intense for marketers trying to stand out among the endless competition. More...
by sunnysideadmin | Jul 26, 2017 | Marketing
Content marketing is a vital part of business, particularly small and medium-sized businesses. This is because smaller companies can’t rely on their reputations alone. Why? They don’t have one yet! Getting yourself out there is the only way to get noticed. But there...
by sunnysideadmin | Jul 12, 2017 | Marketing
Per Livewire, 54% of the globe uses email – by the end of 2017, there will be 3.7 billion people who log on to get news, communicate with loved ones, and do business. This is important for companies to realize: if you’re not using email, you’re living in the dark...
by sunnysideadmin | Jul 5, 2017 | Marketing
We’ve spoken about mobile marketing in the past, but we just can’t emphasize its importance enough. If you’re new here, you’re probably wondering, “What is mobile marketing? What is so different about this strategy?” For starters,...
by sunnysideadmin | May 31, 2017 | Marketing
Once upon a time, advertising was different – in the olden days of the 1980s, we walked uphill both ways through blizzards just to look at billboards. Now, in modern times, full-print ads, TV commercials, and radio spots no longer dominate. As a business owner, you’re...
by sunnysideadmin | May 3, 2017 | Marketing
Brand identity is all about how a consumer perceives you. It involves a few different components, elements like logos, taglines, and the personality you emit. It’s created to convey a message, the value of a company, and what it can do for its customers. Brand...
