The 5 Keys to Digital Marketing

Once upon a time, advertising was different – in the olden days of the 1980s, we walked uphill both ways through blizzards just to look at billboards. Now, in modern times, full-print ads, TV commercials, and radio spots no longer dominate. As a business owner, you’re...

7 Tricks to a Solid Brand Identity

Brand identity is all about how a consumer perceives you. It involves a few different components, elements like logos, taglines, and the personality you emit. It’s created to convey a message, the value of a company, and what it can do for its customers. Brand...

How to Design the Perfect Logo [Infographic]

While the quality of your product or services certainly plays a part in attracting customers, visual marketing is a crucial component for establishing your identity and reputation! A logo is more than just an attractive graphic; it’s essentially the face of your...