by sunnysideadmin | Mar 11, 2012 | Social Media, Yelp
Yelp is a major problem for many small business owners, and consequently, a complete pain in my butt. Don’t get me wrong, Yelp is great in that it obviously helps users search and find service-based businesses that meet their standard of quality. I check it all the...
by sunnysideadmin | Mar 4, 2012 | Marketing, Social Media, Twitter
Last week I discussed how Twitter brought small businesses in a community together to support a worthy cause: The Wellness Initiative. In case you didn’t get a chance to read it, here’s the scoop: Saxy’s, a local coffee shop, went out of business....
by sunnysideadmin | Feb 26, 2012 | Marketing, Social Media, Twitter
I have interacted with so many interesting and engaging people since opening my Twitter account. I typically don’t follow everyone who follows me. If you take a look at my “Following” list, you’ll notice that it’s inundated with social...
by sunnysideadmin | Feb 19, 2012 | Marketing, Social Media
I decided to do a cost-benefit analysis on Groupon and other deal sites like LivingSocial and Google Offers. I wanted to determine how beneficial or detrimental these discounted venues would be for local businesses. I wanted to compare these sites with Facebook Ads to...
by sunnysideadmin | Feb 12, 2012 | Social Media
I think about how our lives have been altered by social media every single day. The death of Whitney Houston going viral on Twitter is another example of that. As you know by now (unless you haven’t until this moment, surfed the internet, read the newspaper, or...
by sunnysideadmin | Feb 5, 2012 | Social Media
How powerful has Social become? Well, let’s consider the Susan G. Komen case. About a week ago, the Foundation announced that it would cut areas of grant funding to Planned Parenthood. This would significantly affect low income women who visit various clinics...
