Of the millions of current internet users in the United States, a large majority of them are online shoppers. With that in mind, it’s obviously extremely important that you monitor your online reputation to ensure your business remains in good standing with your target audience. If you’re just getting started on monitoring your online presence, the first step is a quick Google search to find out if you are already being reviewed on websites like Yelp, Angie’s List or TripAdvisor.
Once you have an understanding of your current online reputation, you can take control of it and learn from your community. In this comprehensive guide, learn how to monitor your online reputation and listen to the customers that define your business.