Social Media and Super Bowl XLVII

The Super Bowl has always drawn a considerable amount of media attention and hype, but for an event centered on football, the night was stolen by surprise power outages, interesting ads, and a jaw-dropping performance by Beyoncé. During Super Bowl XLVII, the viewing...

Top 5 Social Media Predictions For 2013

Over the past couple of years, social media sites have evolved greatly. Many business owners have started to use social media networking given its huge marketing potential. Pinterest, Twitter, Facebook, Instagram, LinkedIn and Google+ are only a few of the most...

5 Common Mistakes Made by Social Media Marketers

In this ever-evolving technology-driven world, marketers need access to information about what social media strategies are able to rake in large amounts of engagement and what cannot. It is important for marketers to utilize social media platforms such as Facebook,...