SEO for 2014

In 2014, having quality content that is useful to a search engine user is key. In the past year, the Google Hummingbird algorithm was released and this overhaul of the search system has made a searcher’s intent the focus. This means that rather than relying on links...
Boost Your Google+ Search Rankings

Boost Your Google+ Search Rankings

Google+ is more than a social media platform; it can also be a useful tool in increasing your search rankings. The first link posted onto a Google+ page provides link equity to the website that is being shared. This is called a DoFollow link. DoFollow links make up a...
How To Work Around the Facebook Algorithm Change

How To Work Around the Facebook Algorithm Change

Facebook has changed its algorithm for the posts in a user’s News Feed many times, however, its most recent algorithm change has altered the way businesses engage with fans. This change will cause a slow but major decline in organic reach due to the high amount of...