Instagram’s Impact on E-Commerce

Facebook may get more press, but Instagram is no one’s second fiddle. Sure, it’s not testifying before congress, but that isn’t a bad thing. Instead, Instagram is busy helping your e-commerce flourish. E-commerce hasn’t replaced retail entirely, but it’s certainly...

The Rise of the Story Format [Infographic]

First introduced by Snapchat in 2013, the story format has truly been a game changer for individuals and social savvy businesses alike. If you’ve spent any time on Instagram or Snapchat, you have probably already noticed the popularity around it. Brands, public...

Company Recon: How to Conduct Research on Instagram

Some of us, admittedly, use social media to look up people from our past – ex flames or our high school peers. But this ability isn’t limited to individuals; it works for companies, too. Platforms like Instagram are great ways to see what your competitors are doing....