by sunnysideadmin | Feb 28, 2018 | Marketing
A killer marketing video is a powerful way to get your message across to your target audience. If done right, you can reach a much broader crowd than if you stick to plain text content and pictures. However, it’s not as easy as it may seem! With so much video...
by sunnysideadmin | Feb 21, 2018 | Marketing
There are several ways to advertise your business online. Facebook, Google, and Yelp continue to develop cutting edge ways to deliver your ads to tailored audiences, yet the method that produces the best results largely depends on each individual business. Yelp Ads...
by sunnysideadmin | Feb 14, 2018 | Marketing
We send emails daily, almost nonstop. As digital-savvy professionals, we send so many emails that you might not even think twice before hitting the send button. The question is, “how do I ensure that every business email I send, casual or marketing-oriented, has...
by sunnysideadmin | Jan 31, 2018 | Marketing
While many believe that shrinking attention spans are caused by social media, texting, video games, and television, it’s becoming apparent that emails are NOT to blame. In a recent study, it was found that the average time spent reading an email increased by...
by sunnysideadmin | Jan 10, 2018 | Marketing
“Influencer” is among the buzzwords we marketing professionals like to throw around. But what exactly is an influencer? And, more importantly, why are they so vital to business? Influencers – as the name insinuates – are people with the ability to influence....
by sunnysideadmin | Dec 20, 2017 | Marketing
For a lot of brands, influencer marketing is seen as one of the most effective and successful ways to build a believable and authentic reputation. Many are left wondering, however, just how cost effective and successful these campaigns really are. Whether you’re...