Why Content Marketing? [Infographic]

The traditional world of marketing has changed immensely, thanks to today’s average consumer.  Your customers are becoming increasingly skilled at surfing the web and are more likely than ever to overlook classic advertisements.  Because of this, marketers are finding...

How to Manage Negative Social Media Comments

Social media is the perfect gateway for your company to directly interact with your customers. Facebook, Instagram, Twitter, and other social media channels allow customers to give feedback to business owners, whether good or bad. While positive comments are obviously...