Should You Advertise With Yelp?

There are several ways to advertise your business online. Facebook, Google, and Yelp continue to develop cutting edge ways to deliver your ads to tailored audiences, yet the method that produces the best results largely depends on each individual business. Yelp Ads...

The Importance of Influencers

“Influencer” is among the buzzwords we marketing professionals like to throw around. But what exactly is an influencer? And, more importantly, why are they so vital to business? Influencers – as the name insinuates – are people with the ability to influence....

How Long Does it Take to Rank in Google? [Infographic]

You work hard to boost your organic SEO, making changes across your website and social media profiles, but just how quickly will these changes affect your rank in Google? There are many factors involved and there is no simple answer to this question, but you can be...