In a perfect world, every Facebook post you made would be liked and shared and receive plenty of comments. However, this isn’t always the case, especially for a growing brand. Millions of social media posts are created every single minute, so to say the competition is tough would be an understatement. Don’t let this discourage you, though. With a few tweaks and tricks, you’ll find yourself moving on up and standing high above your competitors.

While there are many quick fixes that every brand should adopt in their social media efforts, it’s important to remember that not every audience is the same. Some trial and error is involved in crafting content that you know your followers will love. In this infographic, courtesy of Inboundli, learn a few strategies for maximizing exposure and creating successful posts.

8 Social Media Posting Practices