If your brand isn’t on Instagram, it’s time to change that! The platform has been growing at a rapid pace since its launch in 2010, and it’s not slowing down anytime soon. In fact, it has been estimated that Instagram will reach 1 billion monthly active users this year. It’s safe to say that many, if not most, of your customers are on the platform.

If you’re starting from scratch, building your following can seem intimidating and buying followers is tempting. However, growing an authentic following is crucial. Investing time and energy in developing an organic marketing strategy is one of the most important steps you can take to ensure the long-term success of your business’s online presence. In this infographic, courtesy of Market Inspector, you’ll find 20 tips for organically marketing your business on Instagram.

Tips To Organically Market Your Brand On Instagram