X Versus Threads

X Versus Threads

In the battle of social media platforms, many internet users have found themselves choosing between X, the platform formerly known as Twitter, and Threads, Meta’s answer. X has been in existence far longer, which makes it the more popular option, currently. But...
What You Should Know About Reddit Ads

What You Should Know About Reddit Ads

While Facebook and Instagram might hog the social media spotlight, Reddit allows companies a chance to access untapped resources. With over 53 million active daily users, it offers plenty of fresh customers, especially if your product is geared toward people in the...
A Primer on Instagram Ad Units

A Primer on Instagram Ad Units

When it comes to online commerce, Instagram is a major player. In fact, 35% of the platform’s users will make a purchase through the app at some point in 2023. This makes it a marketing must-do for small businesses. So, how do you make sure your Instagram presence...
The Keys to Accessible Social Media Content

The Keys to Accessible Social Media Content

Social media is a vital part of any marketing plan, but not all pics, memes, and updates are equally accessible to your target audience. In fact, some Facebook and Instagram posts are so out of touch that your channels end up being anti-social rather than the life of...