by sunnysideadmin | Aug 22, 2018 | Marketing
To stay competitive in our ultra-connected world, you’ll need to embrace the power of segmentation in marketing. Today’s consumers are savvy, and expect brands to get to know them on a personal level. The individual is more important than ever, and your business can...
by sunnysideadmin | Aug 1, 2018 | Marketing
E-commerce sales are expected to reach up to $4.5 trillion by 2021. According to cumulative data from Statista, that’s a 246.15% increase since 2014! E-commerce is making waves in the business world, and companies worldwide are paying attention. This has led to...
by sunnysideadmin | Jul 25, 2018 | Marketing
There’s a lot that goes into a thriving marketing campaign. SEO, social media, and email marketing should all be part of your strategy for maximum impact and lead generation. If you’re experiencing solid results with social media and SEO but your email marketing...
by sunnysideadmin | Jul 11, 2018 | Marketing
There are many ways to approach marketing, but there’s no question that social media is one of the most effective ways to connect with clients. When crafting your strategy, you may be curious whether it’s worth your while to invest in organic vs. paid social (or...
by sunnysideadmin | Jun 20, 2018 | Marketing
With intense competition, B2C content flooding people’s feeds, and a general uncertainty felt by many B2B marketers, it’s more important than ever for business-to-business companies to recognize what works, what doesn’t, and...
by sunnysideadmin | Apr 18, 2018 | Marketing
When you’re planning and implementing your marketing strategy, it’s helpful to have a deep knowledge of current social media trends. As the popularity of networking platforms continues to fluctuate, you may need to adjust your plan of action accordingly. Here, we...