It’s a well known fact that WordPress is the largest content management and blogging platform, but there’s so much more to it. WordPress is free to use, edit, and redistribute, and is incredibly versatile. The reason we, and many others, love to use WordPress is the platform’s flexibility to create any type of website. When you’re ready to get started, the steps are easily laid out and a brand new website is within your reach!
With Facebook, Twitter, Snapchat and the like having taken off in terms of social media marketing, everyone seems to have their hand in the proverbial cookie jar. In fact, running a business without the status quo Facebook page is becoming increasingly difficult, if not impossible, as millennials seem to be turning ever more to social media when researching a product or service. All in all, social media is becoming less of a way to stand out and more of an expected avenue of marketing. So, you’ll need to go above and beyond the usual daily posts if you want to be sure your message reaches your potential customers. Video is a great way to accomplish that, and for optimal search engine traffic, we’re recommending YouTube. After all, the video-sharing powerhouse is owned by the world’s most powerful search engine. [Read more…]
Social media platforms are constantly evolving, and as a business owner, it’s crucial to stay on top of the latest capabilities to ensure you’re using them to maximize your ROI. We’re here to help you decode how these changes can help your business grow. Here are the latest updates to keep in mind from Instagram, Facebook, Twitter, Snapchat, and Google: [Read more…]
If you’re a small business owner and/or use the internet regularly, you’ve probably noticed how popular visual content has become. In an ever-changing world of technological growth, keeping up with current digital marketing trends is absolutely vital. These days, countless successful companies are creating their own custom graphics and videos, and they’re excelling at it. Is your business doing the same? [Read more…]
Twitter has become more and more important for companies to increase their exposure. With almost 300 million active users, this network is an invaluable tool for entrepreneurs and large businesses alike. This means that, theoretically, you could get your message across to millions of individuals just by tweeting. While that fact alone is incentive enough to start putting your thoughts into the Twitter-verse, you should keep the following tips in mind and strategize first! [Read more…]
If you’re a small business owner, you know how important stylish and effective digital and/or print graphics can be in marketing. Luckily, it is possible to work on the look of your website or make your own eye-catching images without having to spend a lot of money on a professional designer. Here are the top five online resources that can help you with your graphic design needs: [Read more…]
You want every blog post that you write to be a masterpiece, but what makes an article brilliant and memorable? Right from the start, you must capture your readers’ attention and keep it through the entire piece. Make a great impression in the first paragraph of your post, or they may not stick around to the end. In addition to keeping them on the page, it’s important that you’re giving them relevant information or a captivating story. Ask yourself, “Will my viewers appreciate this content?” [Read more…]