How to Diagnose a Decline in Search Engine Rankings

How to Diagnose a Decline in Search Engine Rankings

Consistent, high-quality content that focuses on SEO will help your site climb higher in search engine results and drive organic traffic to your page. A sudden decline in search engine rankings could mean a number of things. Fortunately, it’s fairly simple to diagnose...

How User Intent Affects SEO

Photo courtesy of Pexels under Creative Commons 0 license Creating an effective SEO strategy is often a challenging endeavor even for a seasoned social media consultant. This is especially true if you’re not sure about the nature of users’ intent. When planning your...

Why Organic Search Optimization Is Essential

Paid advertising has gained popularity for its ability to quickly capture the attention of new customers, but organic search remains the most effective way to draw interested customers to your site. Optimizing your page to receive organic traffic is a must in a...